MoreThanWaste.com - WRAP sets tough targets in new business plan (11/06/2008)

"In our new Business Plan we have set ourselves an incredibly tough challenge but one which we believe we are equal to meeting"

Liz Goodwin, Chief Executive Officer at WRAP

Torbay, England, UK: WRAP announced today a series of demanding targets as part of its new three-year Business Plan. The announcement was made at CIWM 2008, the major conference and exhibition from the Chartered Insitution of Wastes Management.

The organisation says that between 2008 and 2011 it will develop and deliver programmes which will reduce waste sent to landfill by 8 million tonnes, save 5 million tonnes of CO2 emissions, and in doing so yield £1.1 billion of economic benefits.

WRAP (Waste & Resources Action Programme), now in its eighth year, has outlined four key priority areas:

collection systems,
quality of materials (being sent for recycling and being recycled),
food waste and
packaging.

Liz Goodwin, CEO at WRAP

Compared to 2001, when WRAP came into being, there is now an extra 5.8 million tonnes of recycling processing capacity in the UK, there has been £182 million of new investment in the recycling sector, and the annual turnover of the UK recycling sector has more than doubled to £1.3 billion, according to the organisation.

Though this is not all attributable to WRAP actions, nevertheless the organisation has made a valuable contribution.

Good progress has been made in WRAP's priority area of reducing food waste, meeting the interim target of reducing food waste by 100,000 tonnes by March 2008.

The organisation says that its research shows that the number of UK households committed to reducing food waste has increased by 1.4 million to 3.5 million households since March 2007. WRAP’s Love Food Hate Waste campaign has greatly aided public perception of the issue, including national coverage by the media.

Speaking about the new business plan, Liz Goodwin, CEO, WRAP, said:

“In our new Business Plan we have set ourselves an incredibly tough challenge but one which we believe we are equal to meeting. Whilst we are making good progress in helping to reduce waste and recycle more, there is still an important job to do to make an impact on the environment and the economy.

“WRAP will continue to strengthen and develop partnerships with stakeholders to help meet its Business Plan targets. WRAP is proud to play a unique role among delivery bodies in the area of waste and resource efficiency and we look forward to using our expertise to make a significant contribution in tackling climate change.”

Further information

A copy of the WRAP business plan 2008-2011 titled, "A Lighter Carbon Footprint - The Next Steps to Resource Efficiency" can be found on the WRAP website.

WRAP helps individuals, businesses and local authorities to reduce waste and recycle more, making better use of resources and helping to tackle climate change.

Established as a not-for-profit company in 2000, WRAP is backed by government funding from England, Scotland, Wales and Northern Ireland.

Working in seven key areas (Construction, Retail, Manufacturing, Organics, Business Growth, Behavioural Change, and Local Authority Support), WRAP’s work focuses on market development and support to drive forward recycling and materials resource efficiency within these sectors, as well as wider communications and awareness activities including the multi-media national Recycle Now campaign for England.

More information on all of WRAP's programmes can be found on www.wrap.org.uk.


	WRAP sets tough targets in new business plan (11/06/2008) "In our new Business Plan we have set ourselves an incredibly tough challenge but one which we believe we are equal to meeting" Liz Goodwin, Chief Executive Officer at WRAP Torbay, England, UK: WRAP announced today a series of demanding targets as part of its new three-year Business Plan. The announcement was made at CIWM 2008, the major conference and exhibition from the Chartered Insitution of Wastes Management. The organisation says that between 2008 and 2011 it will develop and deliver programmes which will reduce waste sent to landfill by 8 million tonnes, save 5 million tonnes of CO2 emissions, and in doing so yield £1.1 billion of economic benefits. WRAP (Waste & Resources Action Programme), now in its eighth year, has outlined four key priority areas: collection systems, quality of materials (being sent for recycling and being recycled), food waste and packaging. Liz Goodwin, CEO at WRAP Compared to 2001, when WRAP came into being, there is now an extra 5.8 million tonnes of recycling processing capacity in the UK, there has been £182 million of new investment in the recycling sector, and the annual turnover of the UK recycling sector has more than doubled to £1.3 billion, according to the organisation. Though this is not all attributable to WRAP actions, nevertheless the organisation has made a valuable contribution. Good progress has been made in WRAP's priority area of reducing food waste, meeting the interim target of reducing food waste by 100,000 tonnes by March 2008. The organisation says that its research shows that the number of UK households committed to reducing food waste has increased by 1.4 million to 3.5 million households since March 2007. WRAP’s Love Food Hate Waste campaign has greatly aided public perception of the issue, including national coverage by the media. Speaking about the new business plan, Liz Goodwin, CEO, WRAP, said: “In our new Business Plan we have set ourselves an incredibly tough challenge but one which we believe we are equal to meeting. Whilst we are making good progress in helping to reduce waste and recycle more, there is still an important job to do to make an impact on the environment and the economy. “WRAP will continue to strengthen and develop partnerships with stakeholders to help meet its Business Plan targets. WRAP is proud to play a unique role among delivery bodies in the area of waste and resource efficiency and we look forward to using our expertise to make a significant contribution in tackling climate change.” Further information A copy of the WRAP business plan 2008-2011 titled, "A Lighter Carbon Footprint - The Next Steps to Resource Efficiency" can be found on the WRAP website. WRAP helps individuals, businesses and local authorities to reduce waste and recycle more, making better use of resources and helping to tackle climate change. Established as a not-for-profit company in 2000, WRAP is backed by government funding from England, Scotland, Wales and Northern Ireland. Working in seven key areas (Construction, Retail, Manufacturing, Organics, Business Growth, Behavioural Change, and Local Authority Support), WRAP’s work focuses on market development and support to drive forward recycling and materials resource efficiency within these sectors, as well as wider communications and awareness activities including the multi-media national Recycle Now campaign for England. More information on all of WRAP's programmes can be found on www.wrap.org.uk.