MoreThanWaste.com - Albuquerque promotes recycling of rechargeable batteries (20/11/2007)

Rich Lockhart, Manager of Marketing Programs for Rechargeable Battery Recycling Corporation

Albuquerque, N.M., US: In celebration of New Mexico Recycling Awareness Month, the Rechargeable Battery Recycling Corporation (RBRC) and the New Mexico Recycling Coalition, have formally launched an advertising awareness campaign, supported by the City of Albuquerque.

The campaign, which began on November 5th, encourages consumers to recycle their used rechargeable batteries and old cell phones through RBRC's Call2Recycle(TM) program at participating retail locations throughout the Albuquerque area.

The Rechargeable Battery Recycling Corporation (RBRC) is a nonprofit, public service organization dedicated to rechargeable battery and cell phone recycling. The mission of the New Mexico Recycling Coalition (NMRC) is to lead New Mexico to value waste as a resource.

John Soladay, Sustainability Officer of the City of Albuquerque joined RBRC executives, representatives from the New Mexico Recycling Coalition and the City of Albuquerque Solid Waste Department last Thursday to officially announce the initiative at a press conference at the Albuquerque Convention Center.

"The City of Albuquerque consistently works to preserve our natural resources by offering our businesses and residents the most efficient means to live a greener life," said John Soladay, Sustainability Officer, City of Albuquerque. "Participating in the Call2Recycle program is an easy and effective way for the residents of Albuquerque to get involved not just now, but all year long."

Since 2003, participating city agencies throughout the City of Albuquerque have successfully collected over 6,000 lbs. of rechargeable batteries through RBRC's Call2Recycle program, according to RBRC.

The partnership of RBRC, the New Mexico Recycling Coalition and the City of Albuquerque are working to implement this new advertising campaign, during New Mexico Recycling Awareness Month. The campaign runs until December 2, 2007 on local television and radio stations, and emphasizes the importance of rechargeable battery recycling while encouraging residents of Albuquerque to bring their used rechargeable batteries and old cell phones to participating locations throughout the Albuquerque area.

"We applaud the tremendous effort the City of Albuquerque and the New Mexico Recycling Coalition have already put into educating consumers about the importance of recycling rechargeable batteries and cell phones," said Rich Lockhart, Manager of Marketing Programs for RBRC. "It is through partnerships like these that we can continue to provide a free and easy service, and make it convenient for consumers and businesses to make eco-decisions."

"We are happy to play a role in helping spread the word about rechargeable battery recycling," said English Bird, Executive Director of the New Mexico Recycling Coalition. "As part of our state-wide campaign to promote recycling, the New Mexico Recycling Coalition encourages everyone to make the right call for the environment - the Call to Recycle."

Further information

For more information on RBRC and how to recycle used rechargeable batteries and old cell phones, consumers are encouraged to call 1-877-2-RECYCLE or visit
www.call2recycle.org/ABQ.

For more information on the New Mexico Recycling Coalition, visit www.recyclenewmexico.com, or for City of Albuquerque recycling programs visit http://www.cabq.gov/.

RBRC

The Rechargeable Battery Recycling Corporation (RBRC) is a nonprofit, public service organization dedicated to rechargeable battery and cell phone recycling. There are over 50,000 retail, business, and community collection locations that participate in RBRC's rechargeable battery recycling program. RBRC is funded by more than 350 manufacturers and marketers of portable rechargeable batteries and products. RBRC's public education campaign and recycling program is the result of the rechargeable power industry's commitment to conserve natural resources and prevent cell phones and rechargeable batteries from entering the solid waste stream. Since 1996, RBRC has collected over 36 million pounds of rechargeable batteries in the U.S. and Canada. Cell phones collected through the Call2Recycle(TM) program will be recycled or refurbished and resold when possible with a portion of the proceeds benefiting select charities. Contributions or gifts to RBRC are not tax deductible. For more information, call 1-877-2-RECYCLE or visit www.call2recycle.org.

The New Mexico Recycling Coalition

The mission of the New Mexico Recycling Coalition (NMRC) is to lead New Mexico to value waste as a resource. NMRC is a professional membership organization that includes a wide range of members: small towns, tribes and pueblos, private business, counties, non-profit organizations, large cities, state agencies, federal agencies, educational institutions, composting facilities, recycling service providers and private citizens. For more information, visit www.recyclenewmexico.com.

Web sites:

http://www.call2recycle.org/
http://www.call2recycle.org/ABQ
http://www.recyclenewmexico.com/
http://www.cabq.gov/

[This article is adapted from a press release from PRNewswire-USNewswire with an original source of the Rechargeable Battery Recycling Corporation.]


	Albuquerque promotes recycling of rechargeable batteries (20/11/2007) "We applaud the tremendous effort the City of Albuquerque and the New Mexico Recycling Coalition have already put into educating consumers about the importance of recycling rechargeable batteries and cell phones" Rich Lockhart, Manager of Marketing Programs for Rechargeable Battery Recycling Corporation Albuquerque, N.M., US: In celebration of New Mexico Recycling Awareness Month, the Rechargeable Battery Recycling Corporation (RBRC) and the New Mexico Recycling Coalition, have formally launched an advertising awareness campaign, supported by the City of Albuquerque. The campaign, which began on November 5th, encourages consumers to recycle their used rechargeable batteries and old cell phones through RBRC's Call2Recycle(TM) program at participating retail locations throughout the Albuquerque area. The Rechargeable Battery Recycling Corporation (RBRC) is a nonprofit, public service organization dedicated to rechargeable battery and cell phone recycling. The mission of the New Mexico Recycling Coalition (NMRC) is to lead New Mexico to value waste as a resource. John Soladay, Sustainability Officer of the City of Albuquerque joined RBRC executives, representatives from the New Mexico Recycling Coalition and the City of Albuquerque Solid Waste Department last Thursday to officially announce the initiative at a press conference at the Albuquerque Convention Center. "The City of Albuquerque consistently works to preserve our natural resources by offering our businesses and residents the most efficient means to live a greener life," said John Soladay, Sustainability Officer, City of Albuquerque. "Participating in the Call2Recycle program is an easy and effective way for the residents of Albuquerque to get involved not just now, but all year long." Since 2003, participating city agencies throughout the City of Albuquerque have successfully collected over 6,000 lbs. of rechargeable batteries through RBRC's Call2Recycle program, according to RBRC. The partnership of RBRC, the New Mexico Recycling Coalition and the City of Albuquerque are working to implement this new advertising campaign, during New Mexico Recycling Awareness Month. The campaign runs until December 2, 2007 on local television and radio stations, and emphasizes the importance of rechargeable battery recycling while encouraging residents of Albuquerque to bring their used rechargeable batteries and old cell phones to participating locations throughout the Albuquerque area. "We applaud the tremendous effort the City of Albuquerque and the New Mexico Recycling Coalition have already put into educating consumers about the importance of recycling rechargeable batteries and cell phones," said Rich Lockhart, Manager of Marketing Programs for RBRC. "It is through partnerships like these that we can continue to provide a free and easy service, and make it convenient for consumers and businesses to make eco-decisions." "We are happy to play a role in helping spread the word about rechargeable battery recycling," said English Bird, Executive Director of the New Mexico Recycling Coalition. "As part of our state-wide campaign to promote recycling, the New Mexico Recycling Coalition encourages everyone to make the right call for the environment - the Call to Recycle." Further information For more information on RBRC and how to recycle used rechargeable batteries and old cell phones, consumers are encouraged to call 1-877-2-RECYCLE or visit www.call2recycle.org/ABQ. For more information on the New Mexico Recycling Coalition, visit www.recyclenewmexico.com, or for City of Albuquerque recycling programs visit http://www.cabq.gov/. RBRC The Rechargeable Battery Recycling Corporation (RBRC) is a nonprofit, public service organization dedicated to rechargeable battery and cell phone recycling. There are over 50,000 retail, business, and community collection locations that participate in RBRC's rechargeable battery recycling program. RBRC is funded by more than 350 manufacturers and marketers of portable rechargeable batteries and products. RBRC's public education campaign and recycling program is the result of the rechargeable power industry's commitment to conserve natural resources and prevent cell phones and rechargeable batteries from entering the solid waste stream. Since 1996, RBRC has collected over 36 million pounds of rechargeable batteries in the U.S. and Canada. Cell phones collected through the Call2Recycle(TM) program will be recycled or refurbished and resold when possible with a portion of the proceeds benefiting select charities. Contributions or gifts to RBRC are not tax deductible. For more information, call 1-877-2-RECYCLE or visit www.call2recycle.org. The New Mexico Recycling Coalition The mission of the New Mexico Recycling Coalition (NMRC) is to lead New Mexico to value waste as a resource. NMRC is a professional membership organization that includes a wide range of members: small towns, tribes and pueblos, private business, counties, non-profit organizations, large cities, state agencies, federal agencies, educational institutions, composting facilities, recycling service providers and private citizens. For more information, visit www.recyclenewmexico.com. Web sites: http://www.call2recycle.org/ http://www.call2recycle.org/ABQ http://www.recyclenewmexico.com/ http://www.cabq.gov/ [This article is adapted from a press release from PRNewswire-USNewswire with an original source of the Rechargeable Battery Recycling Corporation.]